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3to1 Studios was featured in the May 2006 Issue of Screen Magazine. The piece was written by Amy Wilschke, and you can find it here:
"Chicago Masters: Five Partners Band Together To Take On Production Scene
Amy WilschkeA new production company was born in Chicago in February. 3:1 Studios is a partnership between producer Floyd Webb, film editor and motion graphics designer Josh Reichlin, cinematographer and web animator Andrew Maxwell, sound designer Ethan Cheng and cinematographer Gabriel Patay, some of whom are recent graduates of Columbia College Chicago. The company was formed as a sort of “buddy system” effort to approach film production as a team.
“Sometimes it’s easier to do things together than it is to do alone when you’ve got a group of people you can call on at a moment’s notice,” says Webb. 3:1 Studios is operating as a full-service new media production facility and offers services in 2D and 3D animation, motion graphics, web design, video, film production and podcasting. The company vows to provide “comprehensive production from conception through completion.”
Being a new company, 3:1 Studios is hard at work promoting themselves and making a name in the Chicago production scene. “We’re going to be showcasing what we do because we’re a new company,” explains Webb. “We get to do anything we think we can handle. It’s all [work] we’re able to do because we have access to a lot of talent.”
Some of this in-house work includes Reichlin’s motion graphics film “Image Union” and Maxwell’s film “Dream Train,” which is available as a podcast through the company’s monthly video podcast series “Project 3:1.” The next podcast will be Maxwell’s animation “Four Angry Men.”
Also in the works is Webb’s feature film, “The Search for Count Dante.”“I’m working on a film about a crazy Chicago martial artist who walks around the streets with a pet lion wearing a cape,” Webb says. This film centers on a disillusioned martial artist who broke away from traditional practice to start his own “street-effective” brand of fighting. The film has an anticipated fall completion and will be submitted to the Berlin and Rotterdam Film Festivals.
Most recently, however, Webb helped produce “The World of Nat King Cole,” a film that was shot in HD by U.K. production company Double Jab. The film was shot in London, Chicago, Los Angeles and Cuba, and Webb was the local Chicago producer on the film. Webb’s tasks involved matching Chicago locations with BBC archival footage, scouting out individuals who the musician had known and forming relationships between the U.K. company and HD equipment companies in the U.S.
According to Webb, “The World of Nat King Cole” begins in Chicago and traces the musician’s life from about the age of 15, when he first got into music. It details the pitfalls of his TV show – “The Nat King Cole Show” – and an incident where he was attacked onstage by the Ku Klux Klan. “There are things in [the film] that a lot of people don’t know,” says Webb.
The film will air as an installation of PBS’s “American Masters” series and, though Webb has not worked on this series before, he’s familiar with the style. “I’ve worked on ‘American Playhouse,’” he says. “I was associate producer on a film called ‘Daughters of the Dust.’” He’s also been a local Chicago producer for foreign film companies for 12 years. During that time, he’s worked on documentaries with the BBC, France’s TF1 and German companies as well.
In late April, 3:1 Studios will host Cameron Bailey, international programmer for the Toronto Film Festival, who will chat with independent filmmakers about the Toronto festival and encourage them to participate in the event. According to Webb, Chicago has one of the least represented groups of filmmakers in the international festival circuit, and Baily has a specific interest in regional cinema."